The growing opposition to AltaLink’s proposed Castle Rock Ridge to Chapel Rock Transmission Project is now appealing directly to Warren Buffett, the U.S. billionaire owner of Berkshire Hathaway Energy, which recently purchased AltaLink from scandal-plagued SNC-Lavalin.
This ad recently appeared in a southwestern Alberta newspaper with the caption, “WANTED – Warren Buffett – a billionaire with a soul”. The ad appeals to the well-known philanthropist’s multitude of comments on the sharing of wealth and his history of supporting many worthy initiatives, by pointing out that the company he now owns – AltaLink – is threatening to build unsightly overhead high voltage transmission lines through one of Canada’s most iconic natural landscapes, the Crown of the Continent. The ad rightfully indicates that this part of Alberta contains natural capital that is far more valuable left in its natural state than developed from an industrial perspective – including the building of new overhead transmission lines. As an example, the financial value of responsibly growing nature-based or geographically sustainable tourism in this unique part of Canada far outweighs any financial gains that might be derived from building new unsightly high voltage transmission towers and lines.
To quote from the ad, “The future of this region is now threatened by the very qualities that drive growth. Overnight, this inspirational viewscape has become North America’s most at-risk landscape. Society isn’t managing this stunning wealth of natural capital, nor is it safeguarding and protecting this vital resource. Good decisions are predicated on good understanding, and good understanding is predicated on good information. Society, lacking solid information and driven by the prospect of instant personal gain at the expense of long term revenue, confronts overwhelming challenges in making good decisions. Money talks, but money without honor, veracity and a full-spectrum vision will continue to erode the foundation of natural capital.”
The ad concludes by asking anyone who is interested in the responsible protection and sustainable development of this spectacular area to contact David McIntyre, a Crowsnest Pass resident and scientist, one of many individuals who is passionate about ensuring that the area is not destroyed by projects such as AltaLink’s proposed new overhead transmission lines.
Considering that Warren Buffett is one of the world’s wealthiest and most influential people, and supports many valuable and philanthropic initiatives, there is a chance this direct appeal to the owner of AltaLink will gain some traction.